Privacy Policy

About this policy

This notice aims to inform you of how we collect, use and protect your personal data when you visit or interact with our website (including when signing up to our mailing list), and also tells you about your privacy rights and how the law protects you. By visiting our website, you agree to the practices described in this notice.

Who we are

We are Wonderland Restaurants Limited, a private limited company incorporated in England and Wales (No. 9478790), with its registered office at 4th Floor, Elsey Court, 20 – 22 Great Tichfield Street, London, W1W 8BE (“we” or “us”). For the purposes of applicable data protection laws in the UK, we are the data controller of this website and responsible for any personal data we obtain through it.It is important you read this privacy notice together with any other notices we may provide on specific occasions when we are collecting or processing personal data about you from time to time. This notice supplements the other notices and is not intended to override them.We may need to review and update the terms of this notice from time to time. We may do so without prior notice to you, but our website will always contain latest version in force so please check back frequently. We will also, where appropriate, notify you of material changes by email.

What we use your information for

We collect and process the following information about you, which we receive from various sources. You are not under any statutory obligation to provide this data to us, but doing so will enhance the effectiveness of the services we provide you:

The information you submit when you sign up to our mailing lists

By submiting your email address to us, this will be processed by our mailing service in order to provide you with the information and services that you request from us or which we feel may interest you based on the information you have provided to us. If you would like further information on how this service operates please consult their terms of use here.

Personal information regarding purchases and orders

When purchasing on our site, we request all relevant billing, shipping and contact information from our customers. This is strictly a legal and necessary requirement for e-commerce processing and we do not share this information with third parties outside the scope of order processing. Such information may include names, email address, telephone number, shipping address, billing address and payment card details (processed by third parties). Such related actions may include communicating with customers about their order or their customer service queries, order processing and shipping, fraud prevention and security.

Third Parties

We do not share any personal information with third parties ourselves, however the following third party services may collect personal information if explicitly provided by the user:


Our mailing service that will store user email addresses on submission to our mailing lists.

Data storage and security

We currently do not store or transfer your personal information outside the Economic European Area (“EEA”). If these circumstances change and we need to transfer your data outside the EEA, we will ensure that we notify you and only make such transfers in accordance with the appropriate legal requirements. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy, and all information you provide to us is stored on our secure servers.

Data retention

We will only retain your personal data for as long as necessary to fulfil the purposes for which it was collected as set out above, or to comply with legal, regulatory or internal policy requirements.To determine how long we keep your personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

Marketing communications

If you have consented to receiving email updates from us (by submitting your details on our Newsletter form) you agree that we may use your information to contact you by e-mail about offers, events or related services that you may find useful. If you do not wish to receive marketing communications from us, you can unsubscribe at any time by clicking the unsubscribe link in any marketing communications received from us.

Third party websites

Our website may, from time to time, contain links to and from the websites owned and/or controlled by third parties. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for the privacy practices of such third party websites. Please check these policies before you submit any personal information to these websites.

Your legal rights in respect of your data

If you wish to:

  • Update, modify, delete or obtain a copy of the personal data that we hold on you.
  • Restrict or stop us from using any of the personal data we hold on you, including by withdrawing any consent you have previously given to the processing of such data.
  • Request that we transfer your sign-up data to a third party.

You can request this by emailing us at Note that these rights are specific to certain types of personal data and processing activities, and may not be available to you in your specific circumstances.If you have any concerns about the way we have handled your personal data, please first contact us so that we can try and resolve the issue with you directly. If you still have concerns after this, you may also lodge a complaint with our data protection regulator, the Information Commissioner’s Office.


This policy will now focus more specifically on how we use Cookies, the types of cookies we use i.e, the information we collect using cookies and how that information is used, and how to control the cookie preferences.
Your consent applies to the following domains:

What are cookies?

Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide better user experience, and understand how the website performs and to analyse what works and where it needs improvement.

How do we use cookies?

Our website uses first and third party cookies for several purposes:

Our first party cookies are implemented by us to ensure that the website functions correctly and do not require the collection of any personally identifiable data.

The third party cookies used on our website facilitate particular functions such as implementing Google Analytics in order to improve our services and better understand our visitors. Our third party cookies do not track any personally identifiable data, however by law we are required to explicitly request your permission before allowing them to be stored.

What types of cookies do we use?

First party (necessary):

Cookies that are essential for you to be able to experience the full functionality of our site. They allow us to maintain user sessions and prevent any security threats. They do not collect or store any personal information.

Third party:

Our optional third-party cookies include:

How can I control the cookie preferences?

Should you decide to change your preferences, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. To find out more about how to manage and delete cookies, visit or